Privacy Policy

Account information. Your email address, a password stored only as a cryptographic hash so we cannot read it, and your date of birth, which we use to confirm you are 18 or older and to derive the age shown on your profile. Your date of birth itself is never shown to anyone.

Profile information. Your display name, gender, orientation, what you are looking for, your bio, interests you select from our list, and your ZIP code. Your ZIP code is converted to an approximate area center to power distance features. Section 5 sets out exactly what other members can and cannot see.

Photos and captions. The photos you upload and any captions you add. Photos appear to other members obscured and become clearer as the two of you answer more of the same questions. Nothing examines your photograph automatically when you upload it. We do not run screening, face detection, or any other automated analysis on photographs, and any location metadata the file carries is removed on upload. A photograph is reviewed by a person only where a member reports it.

Question answers. Your answers to compatibility questions, the answers you would accept from a match, how important each question is to you, any dealbreaker flags, and any notes you attach. Some questions concern sensitive topics; see Section 2.

Messages and interactions. Messages you send and receive, interest signals, guesses in the interest-guessing game, blocks, and reports you file, including a snapshot of the reported content.

Usage information. Days you were active, activity streaks, roughly how long you spend in the Service, and when you last used it. We use this for features such as streaks, for our own analytics, and to decide whether to send you a notification email.

Technical information. Your IP address and basic request data, used for security, abuse prevention, and rate limiting. We use a small number of first-party cookies and no others: one that keeps you signed in, one that records which link or campaign first brought you to the site, kept for 30 days, and one that prevents a second vote in a public poll, kept for one year. We do not use third-party advertising cookies or trackers, and there is no third-party analytics, advertising, or session-recording software in the Service.

Referral information. Your referral code, who referred you if anyone, and referrals credited to you.

Because Sprig matches on personality and values, some compatibility questions touch on religion and spirituality, political views, and intimacy. Your profile also includes your sexual orientation. Answering any question is optional.

Some of this information receives an additional layer of protection under our Consumer Health Data Privacy Policy. That covers your orientation and gender identity, your answers to questions we flag as concerning sexual behavior or desire, family planning, or health practices such as medication, preventive care, and therapy, and the compatibility scores we derive from those answers. Questions are flagged individually rather than by category, so a flagged question can appear anywhere in the question bank.

Before the first flagged question you reach, we ask you two separate things on two separate screens: whether we may ask these questions and keep your answers, and whether members who have answered the same question may see your answers alongside theirs. Neither forms part of accepting our Terms. You can decline either one. Declining the first removes those questions from your flow. Declining the second keeps your answers private, where they still count toward matching but are never shown to anyone. Neither decision limits anything else in the Service. Both are held separately in Settings and can be changed at any time. Withdrawing your consent to collection deletes your answers to those questions and clears your sharing consent. Compatibility scores are calculated when they are needed rather than stored, so deleted answers do not remain in any score.

• Matching: compatibility scores, pillar sub-scores, distance, Daily Picks, and discovery ranking.
• The reveal system: computing how clearly your photos appear to a particular member, based solely on how many questions you have both answered.
• Operating the Service: accounts, messaging, notifications, streaks, referrals, and support.
• Safety and integrity: reviewing reported content, enforcing our Terms and Community Guidelines, preventing spam and abuse, and protecting members.
• Communications: transactional emails about your account, security, and safety, and notification emails you can turn off.
• Our own analytics: aggregate measures such as signups and activity, computed on our own systems.

We do not sell your personal information, and we do not use it for third-party advertising.

Your messages are visible only to you and the person you are talking to. We do not read them, except:

• when a message is reported by the member who received it, in which case that message and a limited window of recent messages from the same conversation are preserved and reviewed by our safety team, which the reporting screen tells you at the time;
• when a member is reported as possibly under 18, in which case recent messages between the reporting member and the reported member, and only those two, are preserved and reviewed the same way;
• where we reasonably believe a member may be under 18 or someone is at risk of serious harm, in which case we may review that account's messages as needed to investigate and to meet any legal reporting or preservation duty, and every such access is logged in our internal audit trail; and
• where we believe in good faith that access is required by law.

We never read messages for advertising, engagement, model training, or curiosity.

Members you appear to can see: your display name, age, city label, an approximate distance, which is shown as “under 2 miles” when you are closer than that and otherwise rounded to the nearest mile up to a maximum of “60+,” your bio, your interests with some hidden behind the guessing game, your photos at the clarity the two of you have earned, photo captions once that photo is substantially revealed, your compatibility score with them, any answers you have chosen to feature on your profile, and, for questions you have both answered, your answer and any note, shown alongside theirs. Your acceptable answers and how important a question is to you are never shown to anyone. They are used only to calculate compatibility, and another member sees the result of that calculation rather than the values behind it.

Featured answers. You can choose up to three of your answers to feature as cards on your profile. A featured answer is visible to anyone who views your profile, including someone who has not answered that question, which is the point of the feature. A private answer cannot be featured, and marking a featured answer private removes it from your profile at the same time. Only ordinary questions can be featured. Answers to the questions covered by our Consumer Health Data Privacy Policy can never be featured, and the Service does not offer the option for them.

Private answers. You can mark any answer private. A private answer and its note still count toward match scores, compatibility, and photo clarity, and are included in anonymous community totals, but are never shown to any member and are not identified question by question. Other members see only a count of private shared answers. In exchange, you do not see other members' answers to that question either.

No member ever sees: your email address, your date of birth, your ZIP code, your exact location, your password, your private messages, who you have blocked or reported, your acceptable answers or importance levels, your answers marked private, or your answers to questions they have not answered themselves, unless you have chosen to feature that answer on your profile.

Service providers. Vendors who process data on our behalf under written terms: infrastructure hosting; private photo, file, and backup storage, which holds your photos together with our encrypted database backups; and email delivery. They may use your information only to provide those services to us, and we may change providers within these categories without changing how your data is used.

Legal and safety. Where we believe in good faith that disclosure is required by law, or necessary to protect the rights, property, or safety of our members, the public, or Sprig, including reporting child sexual abuse material to the National Center for Missing and Exploited Children and to authorities as required.

Business transfers. In a merger, acquisition, or sale of assets, your information may transfer to the successor, which must honor this policy or give you notice of any change.

We do not sell personal information, and we do not share it with third parties for their own marketing.

We keep your information while your account is active. You can delete your account at any time in the Safety Center. Deletion removes your profile, photos, answers, interests, messages, and matches from the Service.

We keep a limited set of records after deletion:

• safety records, meaning snapshots of reported content and our moderation and enforcement decisions, kept so that reports remain reviewable and so that a banned account cannot be re-registered using the same email address;
• email delivery logs held by our email provider, recording the recipient, subject, and delivery status;
• backups, held encrypted with our storage provider and on our own server, retained for 180 days and then deleted. If we restore a backup, data you have asked us to delete is not returned to the Service; and
• records we must keep to comply with law or to resolve disputes.

You can edit your profile, photos, answers, and preferences in the app, delete your account in the Safety Center, and turn off notification emails using the link in any such email. Account, security, and safety emails are always sent. You can also request a copy of your data, a correction, or deletion by emailing [email protected]. We verify that the request comes from the account owner and respond within the time the applicable law allows. For requests concerning consumer health data we respond within 45 days, and we may extend that once by a further 45 days where reasonably necessary, telling you within the first 45 days if we do and why. In-app tools and email are the ways to submit a request; we cannot process requests sent by postal mail.

State privacy rights. Depending on where you live, you may have rights to know, access, correct, delete, and port your personal information, and the right not to be treated differently for exercising them. We do not sell or share personal information as those terms are defined in California law, and we do not use or disclose sensitive personal information for purposes other than providing the Service. You may use an authorized agent where the law allows.

Washington consumer health data. Information that can reveal your orientation, gender identity, sexual behavior, family planning, or health practices, together with the compatibility scores we derive from it, is consumer health data under Washington law. Our Consumer Health Data Privacy Policy sets out what we collect, the consent we ask for, your rights to access, withdraw, and delete, and how to appeal. We apply it to all members, not only Washington residents.

We use safeguards appropriate to a service of this kind: passwords stored only as strong one-way hashes, session cookies that scripts cannot read, origin verification on requests that change data, rate limiting on sensitive endpoints, and role-restricted access to moderation tools. No system is perfectly secure. Please use a unique password, and contact us at [email protected] if you think someone else has reached your account.

The Service is for adults 18 and older. We check age by date of birth at signup and do not knowingly collect information from anyone under 18. If we learn a member is under 18, we close the account and delete its information. If you believe a member is under 18, report the profile or email us.

Sprig is operated from the United States and is intended for members in the United States. If you use the Service from elsewhere, your information will be processed in the United States.

We may update this policy as the Service changes. If a change is material, for example a new category of data or a new kind of sharing, we will tell you by email or in-app notice before it takes effect. The date at the top always reflects the current version.

Sprig Dating LLC
c/o Washington Commercial Registered Agent LLC
100 N Howard St STE R
Spokane, WA 99201
[email protected]

For privacy requests please email us. Postal mail to this address is not monitored for requests.